Graphic Design, Art Direction, Brand Management
UX/UI Design, Web Design
Bloss Barcelona’s outdated WordPress website struggled to effectibly showcase its high-end brand identity, client work and services. The lack of cohesive design diminished the visual impact of its neatly designed hair salon. Most critically, the lack of content made the website a dead-end solution to most clients’ questions.
Bloss Barcelona’s website presence was transformed with a design solution featuring an elegant interface and intuitive navigation system. The enhanced visual design system, aligned with its branding and showcasing the new features such as newsletter-style Blog posts, keeps the user engaged and up-to-date with the salon’s latest updates.
The improved design strengthens the brand and makes it easier for users to understand Bloss Barcelona’s services and pricing. A photo-focused layout with curated visuals tells the salon’s story, supported by strong, consistent copy that reflects the brand’s voice.
Art Direction, Set Design, Photography, Graphic Design
The new layout puts the smoothies front and center, with a clean, photo-led design that makes each colorful drink pop. From the playful names to the vibrant colours, the updated menu feels more aligned with Bloss’s brand tone while keeping things simple and easy to read (and the salon visit yummy + caffeine-free!)
Product Design, Graphic Design
The idea behind The Bloss Comb was making a compact, everyday object that reflects the calm + confident energy that Bloss stands for. Not only are they useful (perfect for a quick fix on the go and small enough to fit any purse or bag), but also visually consistent with the rest of the brand’s look and feel: minimal, clean and elevated.
Graphic Design, Copywriting, Brand Voice
This included designing branded posts, curating images that showcased the salon’s work, and keeping clients up-to-date with product launches, updates, and haircare info, creating a more engaging and recognizable presence on social media.
Bloss Barcelona